
Sheryl Plouffe
After spending 25 years as a TV broadcaster, I made the leap in 2017 to follow my passion for helping entrepreneurs (just like you!) build profitable, sustainable businesses.
My sweet spot? Using digital tools—like video, podcasting, and AI—paired with high-trust relationships to fuel your growth. And here’s the best part—this isn’t about jumping on the latest trends or getting lost in the noise. We’re all about creating a rock-solid strategy that works long-term.
I’m here to help you avoid the overwhelm, cut out the guesswork, and stay focused on what actually moves the needle in your business. Together, we’ll get you to your next milestone with a plan that feels right for you—without all the stress and uncertainty.
While I run my own consultancy, I'm also the co-founder of ICONMAKER® Joint Venture, where I guide entrepreneurs in leveraging podcasting and strategic partnerships to scale their businesses.