The Profitable Creative

Jonathan Schüßler originally studied mathematics and explored sports, but he never really planned a conventional career. What has always fascinated him is solving puzzles: understanding complex systems, spotting patterns, reading people. This thread runs through everything he does – whether it’s capturing luxury weddings in Italy, fashion shows, even photographing the German Federal President, or building marketing strategies.

Every wedding is a living puzzle of emotions, light, interactions, and spontaneous moments. His role is to step in seamlessly and document the story authentically, while remaining unnoticed. In marketing, the puzzle is similar: constantly changing algorithms, AI-driven platforms, and search engines demand agility to ensure the right messages reach the right people. His approach combines empathy, analytical thinking, and creative problem-solving, whether through photos, videos, or content strategy.